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MyDirectives® Teams with Medelinked® to Help Consumers Create, Manage and Share their Emergency, Critical and Advance Care Plans

Published on 2nd March 2016 by Medelinked

Embedded in global online and mobile health platform for health insurers and providers

HIMMS16, Las Vegas – Dallas, Texas-based ADVault, Inc., announced today at the annual Health Informatics Health Information and Management Systems Society (HIMSS) conference that Medelinked, the global online and mobile health platform that empowers healthcare engagement and management, will be using ADVault’s and MyDirectives MOBILETM services to help consumers create, manage and share their emergency, critical and advance care plans.

UK-based Medelinked, provides an online and mobile health platform to health insurance and other healthcare providers companies around the world. Their customers will now have the security of knowing their health care preferences values and goals can be found 24 hours a day anywhere in the world.

The award-winning MyDirectives service is a comprehensive digital document that can include elements of a living will, healthcare power of attorney and a person’s thoughts, goals and preferences related to his or her healthcare and specific medical treatments. A thorough plan, when accessible, can help people and their medical teams share important information about the individual’s healthcare.

Global Health 100

The Journal of mHealth recently named Medelinked one of its Global Digital Health 100 for its innovative approach to aggregating patient generated data from an array of sources into one seamless, understandable consumer experience.

HIMSS16 is the premier gathering of over 35,000 healthcare professionals with a focus on innovation and technology.

Jeff Zucker, ADVault CEO, said, “The MyDirectives® system allows people to create, update, personalize and share their care plan with anyone at any time. The MyDirectives care plan not only includes a fully legal advance medical directive, but, also, consumers can enhance their plan by adding video and audio messages and by attaching other documents such as actual orders for life sustaining treatments. We are honored to have Medelinked as collaborators and the access it gives us to health insurers all over the world.”

Ian Gallifant, Medelinked founder and CEO said: “This link-up makes both our propositions stronger. We think it shows particularly how the mHealth market is maturing and demonstrates Medelinked’s ability to offer not just health insurers and providers but consumers, healthcare professionals, employers and pharmaceutical companies a joined-up view of a personalised digital health experience.”

About MyDirectives®

MyDirectives is the first completely online advance care planning service that is secure, easy to understand, and free to consumers to use. MyDirectives is a service of ADVault, Inc., a privately held U.S. corporation dedicated to ensuring that emergency first responders, doctors, nurses and caregivers always have access to the most important voice in healthcare - yours. ADVault is a for-profit company with a "not-just-for-profit" philosophy.

So, if MyDirectives is free to consumers, then how does ADVault make money? We charge public and private health plans to store your emergency care plan, and we charge healthcare providers and healthcare information technology vendors who want seamless, secure access to our database. As we discuss further in our Privacy Policy, we also sell aggregated, de-identified data to third parties. ADVault does not share information that could be used to identify or contact our users without the express permission of those users. was recognized by the U.S. Department of Health and Human Services for becoming one of the first small businesses to reach full Blue Button® compatibility, which allows consumers to easily, quickly and securely download their healthcare records. MyDirectives is also the first advance care platform to receive "meaningful use" certification from HHS so that eligible hospitals may receive incentive payments from Medicare and Medicaid under the American Recovery and Reinvestment Act when using this technology. MyDirectives' Universal Advance Digital Directive (uADD)™ is the first all-digital directive used worldwide.

The easy-to-use uADD simplifies more than 200 legalistic forms used throughout Asia, Europe and the United States. It offers users the chance to include audio and video messages designed to create a superior advance care plan. Among its awards and distinctions, MyDirectives has been chosen as one of PC Magazine's "Top 100 Websites." MyDirectives can also be found on Facebook and Twitter.

Through MyDirectives, ADVault helps consumers record their medical treatment wishes, preferences regarding palliative and hospice care, organ donation, and autopsy, and other critical personal information both on the device, and in the format, that is most convenient and comfortable for them. MyDirectives then makes all of that information securely and immediately available, whenever and wherever needed.

MyDirectives® is the leader in digital advance care planning and is used today by consumers around the world to create advance care plans that include high-quality digital advance directives, giving them and their loved ones the assurance that their voices will be heard if they suffer a healthcare crisis.

About Medelinked

Leveraging mobile technology and the cloud, Medelinked technology aims to increase health care effectiveness.

Medelinked Health Cloud and API is the leading platform already powering some of the best mHealth applications allowing developers to create a series of new applications that deliver real health benefits to the end user and healthcare professionals.

Using Medelinked individuals are able to create a health profile online that is secure and connect and share their health record with their network of trusted health partners and providers (including doctors, dentists, physiotherapists, trainers, insurers, clinical researchers).

Managing all health data in one place helps individuals securely track, monitor and improve their health state, ensuring their latest health data is accessed and enabling the provision of best possible care, keeping individuals in control of their own health.

Based in Oxfordshire, United Kingdom, Medelinked was founded in 2005 and named as one of the Global Digital Health 100 for 2015.

For more information, please visit

Further Information

Ian Gallifant
07879 994944
[email protected]

Jonathan Simnett
07976 227224
[email protected]

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